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New York Times Travel Show

 

 

 

 

 

 

 

 

Travel to Ukraine Promoted at NY Times Travel Show

 

Washington, DC, March 3, 2010 - For the 2nd consecutive year, Ukraine was represented through the Discover Ukraine exhibit at the New York Times Travel Show, the largest consumer and travel trade show produced in the United States.  The convention, featuring nearly 500 exhibitors representing more than 150 countries, was held at the Jacob K. Javits Convention Center in New York City, NY, from February 26 through February 28, 2010. 

New York Times Travel Show 2010

February 26-28, 2010 - Attending the NY Times Travel were (from left to right): USUF Board Member Iryna Kurowyckyj, Consul General of Ukraine in New York Serhii Pohoreltsev, USUF President Nadia McConnell and USUF Program Assistant Oksana Yakovenko.

 

The U.S.-Ukraine Foundation organized the Discover Ukraine exhibit and the U.S.-Ukraine Business Council (www.usubc.org), the largest non-profit trade association representing the interests of U.S. businesses active in Ukraine, was the sponsor.   

The U.S.-Ukraine Foundation (USUF) is a not-for-profit 501(c)(3) non-governmental organization established in 1991 to facilitate democratic development, encourage free market reform and enhance human rights in Ukraine.  USUF is dedicated to strengthening the mutual objectives of both nations and advancing Ukraine as a cornerstone of regional stability, and a full partner in the community of nations.

The Foundation has been supporting Ukraine’s travel industry since 2005 when it launched the travel site, www.traveltoukraine.org.  Since then the website has become the #1 Google, Yahoo! and Bing “Ukraine travel” site on the Internet.

Volunteers and staff at the Ukraine booth

 

Over the past 12 months, the U.S.-Ukraine Foundation has conducted a wide array of public relations activities in support of Ukraine’s international image, including promoting Kyiv through Cities: Capitals of the Mind, an international, London summit and through The Communication Group’s widely-distributed report, Cities: The Destination Identity.

The Foundation's growing presence on the Internet along with its business sector e-newsletter, BizLinks, distributed to 5,000 subscribers, complements its travel show efforts.

Print materials, like the Discover Ukraine brochure and Discover Ukraine Travel Guide, promote numerous travel agencies, hotels and airlines involved in Ukraine travel and are distributed to travel show attendees. 

Ukrainian cultural and culinary presentations are typically included by the Foundation at its travel events.  Banner display stands advertise “Discover Ukraine … the unexpected” and illustrate beautiful sights of Ukraine.  Hi-tech-computer monitors also display colorful sights of Ukraine. 

New York Times Travel Show, one of North America's premier travel shows attracting a unique global representation of the world's leading tourism markets including Africa, Asia, Australia/South Pacific, Canada, the Caribbean, Central America, Europe, Mexico, South America and the United States, is the fourth travel-related convention in which the Discover Ukraine exhibit has participated.  Just several weeks ago the exhibit was presented in Canada at Toronto’s Ultimate Travel Show.  The Canada Ukraine Foundation was the sponsoring organization at the Toronto show. 

The Foundation will continue its international exposure for Ukraine through upcoming travel shows, notably the JATA World Tourism Congress & Travel Fair in Tokyo, Japan during September 2010.

For the 2nd consecutive year at the New York Times Travel Show, the Veselka Restaurant of New York City displayed their culinary expertise on-stage and distributed varenyky to a large crowd of attendees.  Discover Ukraine’s cultural program component included the talented dancing of the Iskra Ukrainian Dance Ensemble of New Jersey.

Ukrainian dancers at the travel show

 

The Iskra Ukrainian Dance Academy was founded over ten years ago as one of the studios of the late Roma Pryma Bohachevsky, a renowned teacher and choreographer.  Iskra is currently under the artistic direction of Andrij Cybyk, and consists of over 80 students ranging in age from 6 to 21.  Under Mr. Cybyk’s tutelage, the students learn and perform folk dances from various areas of Ukraine, always with careful attention to ethnographic details in both costumes and choreography.

The Foundation is also grateful for the interest and support of Serhii Pohoreltsev, Consul General of Ukraine in New York, who visited the Discover Ukraine booth at the New York Times Travel Show.

Andriy Godovanets of the Voice of America also attended and filmed a portion of the Discover Ukraine activities.

U.S.-Ukraine Foundation staff and volunteers, including Mike Buryk, Stephan Buryk, Ken Davis, Iryna Kurowyckyj, Nadia McConnell and Oksana Yakovenko, worked the exhibit over the course of three days . 

To learn how to participate in the U.S.-Ukraine Foundation’s Discover Ukraine activities,  please contact Nadia K. McConnell, President of the U.S.-Ukraine Foundation, via telephone:  202-223-2228 or email: info@usukraine.org.

 

 

Ukraine Showcased at NY Times Travel Show

U.S.-Ukraine Foundation
Washington, D.C., February 15, 2009

For the first time ever, Ukraine was represented through the Discover Ukraine exhibit at the New York Times Travel Show, the largest consumer and travel trade show produced in the United States.  The convention was held at the Jacob K. Javits Convention Center in New York City, NY, from February 6 through February 8, 2009. 

The U.S.-Ukraine Foundation, through its agreement with the Government of Ukraine, organized the Discover Ukraine exhibit.  Other sponsors included AeroSvit Ukrainian Airlines and the U.S.-Ukraine Business Council.   

The Foundation has been supporting Ukraine’s travel industry since 2005 with its #1 “Travel Ukraine” website, www.traveltoukraine.org.   The Foundation's growing presence on the Internet along with its business sector e-newsletter, BizLinks, complements travel promotional efforts like the NY Times Travel Show and other upcoming 2009 travel conventions. 

For the New York Times Travel Show, the Foundation promoted numerous travel agencies, hotels and airlines involved in Ukraine travel.  The Foundation also produced and distributed a Discover Ukraine brochure and a Discover Ukraine Travel Guide for the travel show attendees. 

Three display stands provided beautiful sights of Ukraine while reminding the travel show visitors to “Discover Ukraine … the unexpected” and to go the website, www.traveltoukraine.org.  A fourth display stand prominently advertised AeroSvit Ukrainian Airlines.  The booth was also hi-tech equipped with computer monitors illustrating the sights of Ukraine.      

Stage performances at the New York Times Travel Show included a Ukrainian culinary presentation by the Veselka Restaurant of New York City and a cultural component, singing by sisters Nadiya and Nataliya Pavlishyn.  

U.S.-Ukraine Foundation staff and volunteers, including Alexis Buryk, Mike Buryk, Stephan Buryk, Ken Davis, Solomia Gorohivska, Iryna Kurowiskyj, Nadia McConnell, Igor and Vera Pavlishyn, Olesiy ynelnychenko, and Oksana Yakovenko, who worked the exhibit over the course of three days.  Andrew Evans, author of Ukraine: The Bradt Travel Guide, visited the exhibit. 

The Foundation is also grateful to the Embassy of Ukraine for its travel and logistical assistance and to members of the Foundation’s Travel to Ukraine Committee for providing expert, consultative advice in the planning of the Discover Ukraine exhibit.

The Foundation’s upcoming Discover Ukraine promotional activities include participation at the Adventures in Travel Expo 2009 at the Washington Convention Center, February 21 & 22, supporting travel interest in Ukraine through the upcoming publication, Cities: Capitals of the Mind, by The Communication Group plc, and a presentation at the Cities – Secret of a Winning Destination international conference in London, March 3 & 4, 2009. 

To learn how to participate in the U.S.-Ukraine Foundation’s Discover Ukraine activities,  please contact Nadia K. McConnell, President of the U.S.-Ukraine Foundation, via telephone:  202-223-2228 or email: info@usukraine.org.

 

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